General Arie Vermeij (out of service) worked 39 years for the Dutch department of Defense in 50 different countries. He led different missions concerning prevention of terrorism and reconstruction in Lebanon, Afghanistan and Bosnia. Furthermore, he was part of missions to Iraq and other countries in the Middle East. He gave multiple lectures, also to denounce the unilateral use of media in the society. At the NDC, he will give an inspiring talk about how communication played a significant role in his career.
Arnoud Siekmans has a professional background as a senior marketeer and communications and public affairs consultant. He worked for a wide range of organisations, like governments, hospitals and the police academy f.e., but also for companies in the concrete industrie, automotive industry and steel industry. Arnoud is a real problem solver when it comes to communications issues or marketing issues. He also has international experience in marketing and public relations. Nowadays he runs his own agency 4COMMA communications and marketing, where he helps a wide range of governments, companies and entrepreneurs with their challenges regarding marketing and (crisis) communication.
Arnoud will focus on the Fireworks Disaster that took place in Enschede 17 years ago and had a huge impact on the city and its inhabitants. He worked as a public affairs consultant in the staff of Mayor Jan Mans and witnessed the pressure and chaos from day one of the disaster. His story will be about what competences you need in crisis situations and like he says: “these competences are not the ones you are selected for when you apply for the regular job”. It is a compelling and fascinating story about pressure, politics, chaos and improvisation skills.
My door is always open…
(…but don’t bother me when I’m busy!)
“Just suppose… You’re in a hurry because you don’t want to be late for your student job. Not again… Once arrived at work, the first thing you notice are some contractors playing very dangerous games with their lives. ‘Safety first’ is the first thought that comes to your mind. What’s the second? Would you do something about this?”
‘Keep calm and communicate’ is the title for this congress. To me it refers to mindset and the influence it has on communication.
Communication plays an essential role in safety. All too often, lack of it and miscommunication are important contributing factors leading to incidents. How is this possible, especially in an era where many instruments are available to prevent just that? Safe Working Procedures, Checklists, Last Minute Risk Assesments, Safe Working Permits, Feedback Rules etcetera. Mindset has a lot to do with this.
In this interactive presentation we will look at the impact of mindset on the behavior of people within organizations. People as individuals and as a group, from director to shop floor employee.
Communication on safety? How do you keep calm?
The General Data Protection Regulation (GDPR) is a regulation by which the European Parliament, the European Council and the European Commission intend to strengthen and unify data protection for all individuals within the European Union (EU). It also addresses the export of personal data outside the EU. The primary objectives of the GDPR are to give citizens and residents back control of their personal data and to simplify the regulatory environment for international business by unifying the regulation within the EU. The GDPR will take effect in May 2018. Transparency and accountability are key elements within the regulation. What does this mean in practice, and what is the function of communication with respect to these two elements? These questions will be answered during the National Day of Communication 2017.
Eric Verhelst is a lawyer and specialized in IT and Privacy Law. At Tilburg University (Tilburg Institute for Law, Technology and Society – TILT) he wrote a dissertation about online privacy statements.
COMMUNICATION AND USER RIGHTS
At the center of all communications is the user but accounts about them vary: Are users exploited netslaves, or are they creative prosumers, or probably mixture of both? In my talk I will discuss various communication users’ rights arising in the landscape of online services, such as the right to privacy, the right to be forgotten, the right to receive information, and the right not to be discriminated against. I am going to acquaint you with users who have made an entry into the story of modern communication rights. I close with a call for respect of user rights online which ultimately benefits all, individuals, business and society at large.
Kristina Irion is Assistant Professor at the Institute for Information Law (IViR) at the University of Amsterdam and Associate Professor at Central European University in Budapest (Hungary). Her research covers EU law, regulation and public policy in the fields of electronic communications, online media, content and services as well as privacy and data protection. She is intrigued by the combined effects of individuals’ online activities and commercial surveillance on society and global information governance.
My name is Syan Schaap. I’m the director and co-owner of the Event Safety Institute, the leading company for research, training and consultancy on event safety in The Netherlands. Within our team we have different specialists, like for example on crowd management, mobility management and crisis management.
The workshop for the National Day of Communication will be about communicating with crowds, enabling their self-reliance and influencing their movement patterns. First I will present a model for crowd safety in which communication plays a key role. I will illustrate this with several examples. Secondly, I will discuss risk communication and behavioral patterns emergency situations. Severe weather scenarios will be leading in this discussion.
Marcel Wendrich has a professional background as lawyer and public affairs consultant. He worked for an international law firm, for various large financial institutions, as well as public affairs consultant for international companies. Furthermore he was responsible for developing and executing the citymarketingstrategy for the city of Enschede. Since 18 months he works for FC Twente, where he deals with crisis communication-issues as well as with legal and operational affairs.
Marcel will focus on two major crises that he dealt with and which both had a major impact on society, not only in terms of publicity. One case being the crash of the El Al Boeing on the Bijlmermeer (Amsterdam) in 1992. The other being the major effects of the so called ‘side letter’ to an agreement, signed by the board of FC Twente and published by Footballeaks in november 2015.
Crisis in communication!
Communication scenarios can prepare you to manage communication during a crisis. What does the board think they need from communication to protect the brand and reputation? And what is the role of the spokesperson?
These are the subjects that Hinke Mulder, head of communication at the University of Twente, will pay attention to in her workshop during the National Day of Communication 2017.
How to act in a crisis situation? Logeion will bring over Mark Weijers and Chris Janssen to share their experiences of handling a crisis. They will talk about all the latest trends in crisis communication in a “College Tour”-style. During this session, you will get to know everything about the work field of crisis communication and afterwards you are able to talk with the Young Professionals during the drink!
Chiel Seinen is a communication professional with a strong focus on (and passion for) the external world. Currently Chiel is Manager Stakeholder Relations for Shell international and looking after the civil society landscape. In this capacity he tries to understand stakeholder perspectives and ensure associated risks are reflected in business plans in order to secure business value and strengthen Shell’s reputation. Previously Chiel was heading the External Relations team of NAM in Assen, responsible for managing all communications around the earthquake issue in Groningen.
Throughout his career, he has gained experience in both corporate (Shell Headquarters) and business oriented communications roles (across Upstream and Downstream). Moreover, he has extensive experience in dealing with sensitive and material projects (e.g. Shell reserves issue, anti-trust authority investigations, Nigeria, Fuel Prices, CO2 capturing & storage, Schoonebeek enhanced oil recovery, fracking, Groningen Earthquake issue) with a diverse group of internal and external stakeholders (e.g. local, regional and national government, industry & joint venture partners, media, NGO’s and residents). The combination of fence line and corporate roles, deep business knowledge and a consistent strong track-record in managing both Shell and NAM’s reputation makes him a true communication professional with hands-on leadership & crisis experience.
Chiel will share his experiences and insights during the interactive workshop. All questions can be asked and Chiel will give his personal and professional view on it.